first step: comparing two market

To begin, I chose two market. namely, the encounter (love) and marriage.

I look on what the two had the most traffic on google trends.

the result:



Red wedding
blue dating

Then I find out whether two of which were profitable. To do this, I was searching in google the words marriage and dating (here in french, because I work on the French market)

here's to marriage:



here for dating :



conclusion: for marriage, I have to seek, and can offer PPC. As for dating I have less research, but a lot of demand. And I can deduce, that dating is a more lucrative market than marriage.

Now I must search the forum, and find that it raises the issue who are interested in dating